Joe MfalmeHello everyone!

Lately everyone is talking about building brands,how creating your own brand is good fir marketing but first thing is first have asked yourself what is a brand?

A brand is a name, term, design, symbol, or other feature that distinguishes one seller's product from those of others.

A brand is a set of marketing and communication methods that help to distinguish a company from competitors and create a lasting impression in the minds of customers.

Building a brand takes years of hard work and here are a few tips that will go a long way in helping build your brand as an upcoming deejay, entrepreneur or any other career.

1.First have a logo that people can associate with you,a logo that defines you,something unique that represents you.

2.You may not like photos but you have to do promotional photo shoots to build your personality,let people see you,put a face to all your work and logo.

3.Have business cards and use them for networking,it shows how proffesional you are.

4.The power of social media in branding and marketing is immense so you have to tap into that,have an online presence that represents your brand,that represents what you are selling.If you cannot do it yourself, get someone to help you because an online presence is vital to creating a brand in this day and age.

Taking into account those four tips be assured that you are on the right path in marketing and advertising your business with the help of what you represent as a brand.

Have a fruitful week everyone!


kgawardsThis year has been one of a kind for popular mix master DJ Joe Mfalme because not only has he made great strides in his career but also because he has received four major nominations so far and won an award at the Bingwa music awards early this year.

An elated DJ Joe Mfalme received the news of this new nomination early this week from the Jumia Kenya Glamour awards 2016 in the best dressed deejay of the year category alongside other top Kenyan deejays such as Kiss TV's Dj Kym Nick Dee,CrossOver's Dj Mo and Spincycle's Dj Kaytrixx.

The 2nd annual Jumia Kenya glamour awards will be going down at the Boma hotel on the 1st of October from 6pm .

Last year this Capital Fm turntabalist bagged the best brand award and for him to take home another award this year all you have to do is SMS Dj Joe Mfalme's code to 22448 that is send KGA112 to 22448.

Thank you everyone for your continued support!

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